Beschrijving
Master the Invisible Force of Influence.Most people believe that persuasion is a matter of logic, facts, and winning arguments. They assume that if an idea is strong, it will naturally be accepted. But careful observation reveals a different reality: influence rarely begins with logic-it begins with perception.In The Psychology of Influence: 21 Hidden Laws of Human Behavior, the second volume of the Psychology of Power series, you will go beneath the surface of everyday interactions to uncover the \
